Maldives Marketing and Public Relations Corporation has initiated a month-long marketing campaign with Kuoni France.
Kuoni France is one of the largest online travel agencies, catering to a worldwide audience, selling over 100 destinations through travel offers curated for all segments of holidaymakers. The collaborative campaign between MMPRC and Kuoni France aims to further promote the destination as a safe haven, ready to welcome tourists from the French market.
Under this campaign, advertisements, articles, photos, and newsletters of the Maldives will be posted on the digital and social media platforms of Kuoni, France, and will be placed at strategic outdoor locations. The content of this campaign will focus on promoting the ‘naturally social-distanced’ geography of the Maldivian islands, and the stringent covid-19 safety measures in place at Maldives resorts, hotels, guesthouses, and liveaboards.
The campaign will further showcase exciting experiences available in the Maldives and will help significantly increase the awareness among French travelers.
France is an important market for the Maldives, ending the year 2021 with strong arrival numbers. As of 29th December 2021, the Maldives had welcomed 1,312,706 tourists to the country. During this period, France stood as the top 9th source market to the Maldives, with arrivals totaling 29,877.
Kuoni France is one of the largest online travel agencies, catering to a worldwide audience, selling over 100 destinations through travel offers curated for all segments of holidaymakers. The collaborative campaign between MMPRC and Kuoni France aims to further promote the destination as a safe haven, ready to welcome tourists from the French market.
Under this campaign, advertisements, articles, photos, and newsletters of the Maldives will be posted on the digital and social media platforms of Kuoni, France, and will be placed at strategic outdoor locations. The content of this campaign will focus on promoting the ‘naturally social-distanced’ geography of the Maldivian islands, and the stringent covid-19 safety measures in place at Maldives resorts, hotels, guesthouses, and liveaboards.
The campaign will further showcase exciting experiences available in the Maldives and will help significantly increase the awareness among French travelers.
France is an important market for the Maldives, ending the year 2021 with strong arrival numbers. As of 29th December 2021, the Maldives had welcomed 1,312,706 tourists to the country. During this period, France stood as the top 9th source market to the Maldives, with arrivals totaling 29,877.
