Maldives Marketing & Public Relations Corporation (MMPRC / Visit Maldives) has taken part in MATTA Fair 2022 to strengthen and promote the Maldives' brand presence in the Southeast Asian market.
MATTA is Malaysia's premier travel extravaganza providing global exposure and endless business opportunities in this exciting era of groundbreaking travel innovations and technological advent. The fair provides the perfect opportunity for Visit Maldives and stakeholders to connect with the Southeast Asian travel trade, top media, and key industry stakeholders.
The Maldives is participating in this fair under a strategy to reorient the perception of Maldives solely as a honeymoon luxury destination by focusing on resorts, guesthouses, liveaboards, and hotels, as well as the unique experiences travelers can have in the Maldives. MMPRC said that the ultimate goal at the fair is to revive the SEA market and achieve pre-pandemic arrival figures as soon as the market fully opens for international travel.
Last year, the Maldives welcomed 9,539 tourists to the country from the South East Asian market. This year, until February, the country has recorded over 755 arrivals from the South East Asian market.
MATTA is Malaysia's premier travel extravaganza providing global exposure and endless business opportunities in this exciting era of groundbreaking travel innovations and technological advent. The fair provides the perfect opportunity for Visit Maldives and stakeholders to connect with the Southeast Asian travel trade, top media, and key industry stakeholders.
The Maldives is participating in this fair under a strategy to reorient the perception of Maldives solely as a honeymoon luxury destination by focusing on resorts, guesthouses, liveaboards, and hotels, as well as the unique experiences travelers can have in the Maldives. MMPRC said that the ultimate goal at the fair is to revive the SEA market and achieve pre-pandemic arrival figures as soon as the market fully opens for international travel.
Last year, the Maldives welcomed 9,539 tourists to the country from the South East Asian market. This year, until February, the country has recorded over 755 arrivals from the South East Asian market.
